Tag Archive: pharmaceutical supply chain

Pharmaceutical Forecasting: Supply and Demand

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March 21, 2022 9:04 am | Leave your thoughts


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Supply and demand of pharmaceuticals are mutually exclusive. The supply chain is wholly reliant upon pharmaceutical companies being able to effectively forecast demand for a particular product. The process of forecasting is often made difficult when a new medicine has just been brought to market or rapid deployment of a drug needs to happen in