Pharmaceutical Forecasting: Supply and Demand
March 21, 2022 9:04 am | Leave your thoughts
![Clinical trial supply services](https://www.clientpharma.com/wp-content/uploads/2021/12/IMG-18-iStock-1173329540-768x461.jpg)
Supply and demand of pharmaceuticals are mutually exclusive. The supply chain is wholly reliant upon pharmaceutical companies being able to effectively forecast demand for a particular product. The process of forecasting is often made difficult when a new medicine has just been brought to market or rapid deployment of a drug needs to happen in